Shorter Timelines, Faster Projects: How HotelFurniture.com Ensures Brand Approval

Brand Approval Before You’ve Even Started: Hotel Guest Room Design Made Easy

What Does HotelFurniture.com Do?

Working with brand guidelines for renovations and new builds can be complicated and time-consuming. Even when working with a design firm, it takes weeks to get brand approval. HotelFurniture.com (HF) streamlines this process by working closely with brands from the very beginning of the process. Our designers create complete design schemes based on brand packages, using their colors, style, and items. All FF&E items included in the design schemes are brand-approved. By doing this, we have created an online platform where hotel owners can choose a design scheme, customise it to suit their taste and select items that they like to create a unique design that is already brand-approved. This makes the formal approval process much faster. 

What Are Brand Packages And How Do They Work? 

After a number of years, typically 8-10, brands require their franchisees to upgrade their properties along brand-standards in order to maintain quality. This is communicated through a Property Improvement Plan, which outlines exactly what needs to be updated and how often. When a hotel conducts a renovation according to the PIP, they have to adhere to brand guidelines that specify colors, style, and items that can be used. HotelFurniture.com’s designers create design schemes based on these guidelines, using only elements, items, and vendors that are already brand-approved. This makes the process of achieving brand-approval faster and less complicated. 

How Does Brand Approval Work For FF&E Items? 

While some items may appear to fit brand guidelines, fitting in beautifully with the color scheme and style of the room, they might not be approved. The vendor and manufacturer are important for brand approval because they are directly related to the quality of the product. HotelFurniture.com uses only brand-approved vendors, based in North America, in order to ensure quality and brand approval. 

How Does HotelFurniture.com Compare To The Current Process?

The current process enlists a team of designers who manually go through the guidelines and brand look-books before creating a design. The design is then submitted for brand approval and any necessary changes are made. Because HotelFurniture.com works with the guidelines and look-books from the beginning and has pre-generated design packages, brand-approval is guaranteed. When you visit HotelFurnture.com you can choose from these design schemes, view a 3D Digital Rendering of your design, choose the items you want, and input the specifications of your hotel. A designer will look then review the project and ensure that everything will fit your guest rooms and comply with brand guidelines before submitting for brand approval. By going through HotelFurniture.com to complete your project, you can skip the lengthy process of producing a design through a firm. 

The current process requires you to submit for brand-approval but through HF we will handle this process as well as order, shipment, and delivery of your items and any complications that may arise. 

Now that you have a clear understanding of what we do and how it benefits you, you can check out a free demo of our design process or contact us at hello@hotelfurniture.com to see if our process is right for your next project.